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  #1  
  08-11-2005, 12:41 AM
allaboutduncan's Avatar
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Very interesting looking book has been released:

Mastering The Universe: He-man And The Rise And Fall Of A Billion-dollar Idea
http://tinyurl.com/bd9qn

A small article about the book was in last month's ToyFare (#97). For He-Man fans, probably worth the $12.
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  08-11-2005, 10:35 AM
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that does look interesting.
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  #3  
  08-11-2005, 11:28 AM
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I heard it was a good book but had quite a few errors as far as toy names, etc. But it is an interesting look at Mattel from a former employee that pretty much confirms a lot of what has been said about Mattel in other circles
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